Feb 15, 20233 min read

Why You Need To Conduct PPC Audits on an Ongoing Basis

Auditing your Amazon PPC account is one of the most powerful business activities you need to do regularly. Why? It unlocks insights...

Jun 13, 20215 min read

A Guide to Sponsored Display Advertising in 2021

Full Funnel Advertising You've probably heard of full funnel advertising. It is the concept of reaching audiences in different stages of...

Nov 17, 20204 min read

Amazon's Bidding Strategies and Placement Modifiers

Don't take keyword bids at face value. Depending on the bidding strategies you deploy at the campaign level, a $1 bid can turn into a $20...

PPC Ninja Blog - Learn New PPC Strategies