I just adjusted my bids 3 days ago. Is it ok if I adjust again today? Would that be too soon? PPC is a numbers game, and you’ll need to...

Amazon offers 7 different types of Sponsored Products reports and 5 types of Sponsored Brand reports for Advertisers on Seller Central.

Have you tried the strategy of placing ads on your own products? Is there any merit to cannibalizing your own sales? Does it work?

Sponsored Brand Video ads have INSANELY high click through rates, almost 6 times higher than Sponsored Product ads. Moreover, they take...

If you are advertising on Amazon you've undoubtedly encountered the term "Conversion Rate". It's one of the key metrics you'd want to pay...